Digital Advertising Explained - Part 1 - Trilogy Advertising and Marketing Blog class=

Digital Advertising Explained - Part 1

More and more brands have turned to digital platforms to help deliver campaigns to consumers. Though the benefits of digital advertising are huge, it’s also important to understand how to utilise the right types of digital advertising to generate the best results.

Posted on 20 Dec 2016 |
Marketing Automation class=

The beginner's guide to Marketing Automation

In a nutshell, marketing automation uses software to automate, streamline and measure a range of marketing tasks (including emails, social media and others). Utilising this approach not only allows for optimal efficiency, but also makes it simple to send personalised, relevant content to a narrow segment of your audience who have indicated a desire to receive more information about a specific product, service or subject.

Marketing Automation is gaining popularity with investment expected to double by 2018.

Posted on 28 Nov 2016 |
Emergence Festival 2016 - Day Three class=

Emergence Festival 2016 - Day Three

With so many amazing events already ticked off on Days One and Two, you could say Emergence Day Three had a lot to live up to. Luckily for the four members of #TeamTrilogy, Emergence Day Three was just as action-packed, interesting and incredible as the first two days had been. The day began with a delicious breakfast at Riversmith Café, before heading back to Willy Bay Resort in Metricup for the morning’s conferences.

Posted on 04 Apr 2016 |
Emergence Festival 2016 - Day Two class=

Emergence Festival 2016 - Day Two

There was no lie-in for the four members of #TeamTrilogy on Day Two of the Emergence Creative Festival in Margaret River, thanks to an early-morning trip to the beach. Along with several other early risers, #TeamTrilogy were starting the day with a surf at River Mouth Beach. Fuelled by a delicious breakfast hosted by SWIT Culinary students, it didn’t take the team long to hit the waves for a refreshing start to the day’s events!

Posted on 04 Apr 2016 |
Emergence Festival 2016 - Day One class=

Emergence Festival 2016 - Day One

Last week, four members of #TeamTrilogy were lucky enough to attend the Emergence Creative Festival in the beautiful Margaret River region. A four-day event bringing together some of the biggest names in advertising, music, film, photography, visual arts and digital, Emergence has quickly become WA’s premier creative conference and festival.

Posted on 04 Apr 2016 |
Facebook reaches 1.59 billion monthly active users. class=

Getting Social savvy... Facebook reaches 1.59 billion monthly active users.

Posted on 16 Feb 2016 |